Digitonic embraces Globalisation


2nd of August, 2011 Bookmark and Share
Digitonic, a new Scottish marketing agency founded by Grant Fraser (formerly of Dog Digital) and Iain Wilcox (formerly of Realise) have beat off stiff competition to land an international contract from Mauritius based contact centre Servecalls.

Digitonic Managing Director, Grant Fraser explains: “I am thrilled to add Servecalls to our growing portfolio of clients. Our company has only been operating for a few months yet we’re already representing international clients. We’re delighted to have been chosen by the Servecalls’ management team and look forward to working with them closely. We were greatly impressed by our client’s state of the art purpose built contact centre, and the highly educated multi-lingual staff. Servecalls understandably have ambitious growth plans and we’re highly confident that we can help them achieve their full potential.”

Digitonic’s remit is to help in the branding process that the company is currently undertaking and also to work with Servecalls’ internal IT staff and designers to help improve the current corporate website. Digitonic are also responsible for creating, developing and implementing an international marketing plan for Servecalls in order to assist businesses to benefit from Servecalls services.

Combining offshore outsourcing with onshore results, Servecalls are looking to partner with organisations of all sizes within numerous industries. Digitonic Marketing Manager, Iain Wilcox highlighted: “Servecalls believe that success is driven by working as part of the client’s organisation and not by keeping clients at arms length, which is a common problem within the contact centre industry. This is a similar approach to the way Digitonic operates. I am confident of generating new clients for Servecalls and we’re all looking forward to the challenge”.

Servecalls CEO, Matthew Kemp commented: “We were looking for a partner that was open minded about an offshore company being capable of delivering good onshore results. Someone that would look at us with fresh eyes and see us for what we are. We wanted to work with someone that had contact centre experience and would appreciate the results we have delivered for our existing clients and understand how good they really are. We needed the assurance that our new partner would have the marketing ability to help drive our organisation forward. Digitonic tick all of the boxes in this area so we are confident that they will be able to showcase the many business benefits associated with using our services. Our ethos is to work hand in hand with Clients with full transparency to reduce operating costs and improve results across the board. “
-ENDS-


About Digitonic
Digitonic is an affordable and friendly strategic marketing agency based just outside Glasgow with a passion for delivering measurable results for clients within a wide variety of industries.
Using smart integration of marketing channels - especially using digital techniques - we work on-site or remotely to plan, test, implement and manage integrated multi channel campaigns.
By giving our clients’ online and offline processes a health check and applying some first aid to their conversion figures we can significantly improve campaign results, time after time.
Contact us at hello@digitonic.co.uk to find out more about how we can help your business.

About Servecalls:
Servecalls is an owner managed contact centre based in Mauritius built by a team that have unrivalled experience in managing large subscriber bases in the pay television, broadband access, online betting and other intensive subscription and service businesses. Servecalls specialise in ramping up and delivering projects on time and within budget with a key focus on delivering net growth for clients.
By locating in Mauritius, Servecalls provide all the benefits of a low cost offshore location, but deliver excellent service levels and achieve phenomenal conversion figures that exceed what is being delivered in the UK by expensive onshore centres.
Grant Fraser
Highly experienced marketing consultant that can offer your business full marketing support with the flexibility required in this ever changing environment. My team and I can assist you as much or as little as you like to ensure your business goals, such as increasing your turnover and profit, attracting and retaining customers, or simply maintaining your competitive advantage, are successfully met within your budget.