Buckingham Bingo pledges £1 per Facebook fan to Breakthrough Breast Cancer

5th of August, 2010 Bookmark and Share
Buckingham Bingo is supporting pioneering charity, Breakthrough Breast Cancer, through donating £1 for every new Facebook fan they receive.

The UK bingo club operator, which runs 9 bingo clubs and the online division BuckyBingo.co.uk, is launching an innovative new scheme to raise money for good causes.

For every user that becomes a fan of the official Bucky Bingo Facebook page http://www.facebook.com/buckybingoonline £1 will go towards creating a future free from the fear of breast cancer.

The fundraising drive could raise up to £5,000 for the UK charity, which changes lives through a combination of research, campaigning and education.

It is not the first partnership between the two organisations. In 2009, Buckingham Bingo pledged to raise £20,000 for Breakthrough Breast Cancer in the first year of a two-year partnership.

Buckingham Bingo can confirm that this target has already been exceeded with £20,091 being raised. The Buckingham Bingo Facebook campaign will provide a further boost to Breakthrough Breast Cancer.

Speaking about the campaign, Buckingham Bingo CEO Andy Cunningham said:

"Breakthrough is a charity which is particularly close to our hearts at Buckingham. Our annual Bingo for Breakthrough fundraising week sees everyone across the company – staff and players – coming together to raise thousands of pounds for the cause.

"This new initiative is a way for us to harness our burgeoning Facebook fanbase and bring them into the fundraising fold in aid of this fantastic charity."

Chris Askew, Director of Fundraising at Breakthrough Breast Cancer said:

“We have had a very successful relationship with Buckingham Bingo and we are excited that they have come up with this new way to get people more engaged.

“Social media plays an integral role in the way in which we communicate in society nowadays. This is a great way to utilise people’s enthusiasm in a way that raises funds towards our research, campaigning and education efforts while increasing awareness of what we do at Breakthrough.”
Richard Frost
Buckingham Bingo, the north of England's largest independent bingo club operator, has been providing quality bingo gaming for over 30 years. There are 9 purpose-built, luxury Buckingham Bingo clubs throughout the UK, at which more than 1.7 million people come to play bingo every year.