A Peninsula master-class: job advertising and the law


4th of April, 2011 Bookmark and Share
For many businesses, the recruitment process is a journey fraught with perils, because of the myriad aspects of employers law that regulate it. In the UK, even at the job advertising stage, people have the right to claim they are being discriminated against because of age, disability, gender reassignment, religious belief or sexual orientation.

Peninsula's managing director Peter Done has offered the following advice, to help your business avoid the need for legal representation in an employment tribunal.

Employers should have a strong sense of what they are looking for before they begin the recruitment process. Firstly, they should look at whether this is an opportunity to address problems with working methods, or restructure the company. Secondly, the most economical solution should be sought: could two part-time staff more effectively fill one full-time role?

Employers can use the personnel specification part of the advert to define the necessary attributes, which in some cases can include the above protected characteristics. For instance, airline pilots must meet a minimum eyesight requirement; as I'm sure anyone would agree, this is not discriminatory as it is essential to the role. However, if it is not a crucial element to the role, your business could guilty of be indirect discrimination.

Employment law equality protocols mean that your job advertisement must be carefully worded, in an effort to avoid language considered discriminatory. One example is ensuring the job title is non-gender-specific, such as 'Waiter/Waitress' or 'Manager'.

Making sure your job advert is clear, precise and legally compliant is very important. But what's more, it will help attract the most relevant applicants to your vacancy.

For further information on this, or any other employment law or health & safety matter, please call our specialist advisors FOR FREE on 0800 328 9348 and they will be happy to help.

If you are a member of the media and need any further assistance, would like to discuss case studies for a particular feature, or be added to our media contact list, feel free to contact Sammual-James McLoughlin, head of media, press and public relations at Peninsula, on 0161 827 8511, 07966 112 082 or sammualjamesmcloughlin@gmail.com.

Website: http://www.peninsula-uk.com/
Richard Frost
Peninsula is the leading provider of employment law and health and safety services in the UK. Established since 1983, we have around 25,000 businesses who have already integrated Peninsula to work as part of their HR and Health and Safety departments. Headquartered in Manchester, Peninsula employs 900 people across the UK and Ireland. Our sheer size ensures that we can attract, and retain, the very best people from the HR, Health and Safety and Legal Services industries to come and work for Peninsula. Our financial strength allows us to offer the services and skill of our specialist people to work for our clients at an absolute fraction of the real cost.